Actor
Siddharth and Pianist Anil Srinivasan unveil the Donation Box and announce the
Rock n Roll concert.
The
2015 floods were devastating, throwing life in disarray in Chennai and its
surrounding region. Over 18 lakh people were displaced, more than 500 lost
their lives and loss of property was in excess of INR 50,000 crores. Such a
loss is colossal to cope with, even for a city as progressive as Chennai. Every
form of help goes a long way in bringing relief to people who are still coping
with the calamity. One of the biggest areas where work is needed is
rehabilitation of those who lost their homes. Several generous individuals and
companies are coming together in lending Chennai a hand. Papa John’s, a
much-loved global pizza brand, has stepped in with its unique initiative that
is sure to bring smiles on the faces of many.
Papa
John’s announced its association with an extensive donation drive on Thursday
to organize monetary aid for the victims. In association with ACE Events, the
program aspires to lend a helping hand with music. Up to March 26, Papa John’s
will collect financial donations across its Chennai outlets via a Drop Box
placed in all stores. The massive drive will culminate on March 26 at the Rock
n Roll concert at the Music Academy where the proceeds will be handed over to
the recipients. At the unveiling of the Drop Box & Concert were Joseph
Cherian – CEO, Papa John’s India; Jayashree Chinne and Latha Dubay from ACE
Events and Celebrity Management. Actor Siddharth and Anil Srinivasan who worked
relentlessly during the floods to bring respite to thousands, was present too
lending their support. The strong team brings to the table their strengths of
deep knowledge of the situation, wide network and passionate people who are
determined to make many lives better.
Announcing
the program, Mr. Joseph Cherian, CEO – Papa John’s said, “Papa John’s has always believed in giving back to society in every way
possible. The floods were heartbreaking to see, with such extensive damage and
losses. We are delighted to partner with Siddharth, ACE Events, and Rotary who
feel as strongly about this as us. Our wide network in Chennai, with outlets
across the length and breadth, will help us give the plan a huge
infrastructural boost. It’s our way of
giving back to the city that has always showered us with so much love!”
Actor
Siddharth, who feels strongly about the cause, said, “What happened in Chennai was sad. This is my home and I felt it was my
responsibility to help in every way I could. I’ve seen the situation on the
ground level at very close quarters and I’m still monitoring it. There’s a lot
of need for many things, even now. I am proud to associate myself with Papa
John’s, ACE Events and Rotary Club to help Chennai. Each step is important. I
am sure that together, we will be able to make a big difference.”
Latha
from Ace Events was very proud of the ambitious plan they’ve set up. According
to her, “Ever since the floods, we have
been maximum efforts to help the victims in any way we could. What began as
tiny steps gradually turned into an organized effort, with socially aware
brands such as Papa John’s showing faith and coming on board. With their robust
support, the donation drive gets some much-needed muscle. We plan to hand over
all the financial aid to the beneficiaries on March 26, the day of the Rock n
Roll concert. The audience will get to witness spellbinding performances from
renowned artistes such as Usha Uthup& Anil Srinivasan. We hope the
enthralling evening and the handing over of the proceeds will help spread joy
and contribute towards the betterment of the affected areas and people.”
Anil
Srinivasan said, “We have been committed
to making the world a better place by streamlining resources and help for those
in need. We’ve been working for the victims right from the day the floods hit
and are grateful to Ace Events, Papa John’s and Siddharth to support with such
a massive relief effort. It is sure to help alleviate the pains of many
affected people. We will ensure it reaches the right recipients.”
This
initiative is a great effort towards relief of the Chennai flood victims. On
March 26, the Rock n Roll concert at the Music Academy would sing its way into
the hearts of the audience as well as victims. A unique initiative with a
widespread reach and committed team, this is sure to make a positive impact in
several lives. Chennai’s heart will be warmed with some rock n roll this March!
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