Style,
Class, Richness, Grandeur, Opulence were some of the words that come to mind
the moment I entered the decoration arena of India Design Exhibition.
This
Ogaan initiative, presented by Asian Paints was in its fourth successful year
and brought together renowned designers across the globe to showcase and exchange
dialogue on various perspective of this domain.
The
platform for India Design ID 2016
comprised of three verticals - Exhibit ID, ID Symposium powered by Roca
and ID Satellite. These three arms brought together prominent design experts
and international design visionaries to share their experiences, knowledge and
aesthetics through exhibitions, installations and discussions.
Commenting
on the initiative, Gaurav Mashruwala, CEO, Ogaan Media Pvt. Ltd. said,
"Ogaan has always been at the forefront of furthering the cause of design,
be it fashion or lifestyle and decor. As we embark on our journey for the
fourth edition of India Design ID 2016, we are proud to reinforce our role in
fostering talent and growing the business of design in the country”.
Exhibit
ID was the exhibition space that showcased the finest in home decoration, with
high-end brands and designers unveiling their latest collections.
The
Decoration Pavilion included established names such as SPACES Home and Beyond,
arttd’inox, Antonio Lupi, beyondDESIGNS, K2India, Poltrona Frau Group, Baaroq
Designs, Sarita Handa, The Charcoal Project, The Pure Concept and CJ Living to
name a few.
The
Trends Pavilion featured designer interpretations of the colour trends forecast
for 2016. Asian Paints announced their
Colour Next 2016 forecasts at the event to supplement the efforts of creating
awareness and backing the design intent of India Design ID 2016.
And
finally the outdoor space featured installations by leading designers like
Peek-a-boo Patterns, CMYK Book Store, Studio Wood, Bird Fire, THE PURE CONCEPT,
Alex Davis and many more.
This
year there was a second decoration pavilion called New Decoration which was an
addition to India Design ID 2016 which featured new exhibitors namely, Diviana,
Fcdi - FCML Design initiative,
SAINT-GOBAIN, Square inch, Spaces Home and Beyond, Häfele India and Sunil Sethi
Design Alliance.
ID
Symposium, powered by Roca seeked to inspire the design fraternity in India,
and also offer a networking opportunity to build relationships within the
industry. ID Symposium featured engaging speakers from different walks of life,
such as Ashiesh Shah, Dominique Jean-Lavabre, Nipa Doshi, Tom Dixon, Fernando
Menis, Greg Reaves, Mario Bellini, India Mahdavi and Toyo Ito to name a few.
This
year visitors to India Design ID 2016 had wide array of eating options to
choose from, such as Brown Sugar, Dunkin Donuts, Jugmug Thela, The Park Café,
Junglee Billee, Ploof At The Beach, F.A.T Chef, The Backyard, Zeaside, Drifters
Café.
ID
Satellite, the hip offsite vertical discovered design districts of Delhi with
promotions, collaborations and events across different venues through week long
festivities at design districts like Lado Sarai, Meharchand Market, Shahpur
Jat, Defence Colony, and MG Road with new additions at Khan Market and Greater
Kailash which had the capital buzzing with design. The participating venues
featured design-linked activities across lifestyle stores, restaurants, malls,
bookshops, galleries, select public/private locations, with an explosion of
launches, new collections, cocktails, previews, reviews and special events.
Each
stall at the exhibition spoke volumes about the effort that designers put in to
create such exquisite collection. I was in complete awe of the place, it was
truly a visual treat hoping from one stall to another.Some of the stalls still
managed to stand apart distinguishably from others and one such stall that
caught my eyes was by INLIVING(Consciously Engineered). Their collection was
truly mind blowing, they specialise in solid wood furniture and recycled
products are also their USP. The colours, the vibrancy and the intricacy of
designs were remarkable.
Other
stall that really caught my attention was Sarita Handa's stall. It was classy
in every sense, and the live demonstration of hand embroidery done at the stall
made it even more delightful to watch.
The
lights at Ivanka Lumiere were out of this world, I just kept staring them for
along time. The designs were really cool, modern and chic.
I
filled my tummy with delicious Italian Food served by the The Cafe, The Park
and that is how I brought my day at the India Design Exhibition to an end. It
was an overwhelming experience and I look forward to it already for next time.
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